As a retailer, your display windows are literally your windows to the world. They are the face that you present to passersby, the first impression you make with customers, and the easiest way to draw attention away from your competitors.
Lighting is also key. Invest in clever, bright lighting, day and night. You can create a certain mood or spotlight a particular item.
One of the most important things is not to confuse anybody with a crowded space. Uncluttered, clean and simple displays looks more professional than a table crowded with random items. Don't try to sell everything at once, you can show something else next time.
And last but not last, keep the public interested and intrigued by changing your display regularly and often. They will want to return and see what's new.
WINDOWS!!!!! Keep them clean and use them!!!
No comments:
Post a Comment